Privacy Policy

Last updated: May 2025

Welcome to Raptor PR Ltd.

We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website www.raptorpr.com (the “Site”).

1. What Information We Collect

We may collect the following types of information:

Personal Data

When you interact with our Site (e.g. by submitting a contact form or signing up for newsletter or updates), we may collect:

  • Your name and job title

  • Contact information such as your telephone number and postal or email address

  • Demographic data such as your address, preferences or interests

Usage Data

We automatically collect information about how you use our site, which may include:

  • IP address

  • Browser type and version

  • Pages visited and time spent

  • Device type and operating system

  • Referring URL

This data is collected via Google Analytics, a third-party service that helps us understand website traffic and user behaviour. Google may process this data in accordance with its own privacy policies.

2. How We Use Your Information

We will only use your personal data where we are permitted to do so by applicable law. We may use your personal data to:

  • Provide and improve our services

  • Respond to your enquiries or requests

  • Communicate relevant updates, insights, offers or other information which we think you may find interesting using the email address which you have provided

  • Analyse Site performance and user engagement

  • Protect the security and integrity of our Site

3. Legal Basis for Processing

Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, we rely on the following lawful bases to process your personal data:

  • Consent – when you opt in to receive marketing communications

  • Contract – to respond to your requests or deliver services you engage us for

  • Legitimate Interests – to improve our site, ensure security, and understand user interaction

  • Legal Obligation – where we are required to comply with applicable laws

4. Cookies and Similar Technologies

When you visit our Site, we may use cookies and similar technologies (including Google Analytics) to enhance your experience. Cookies are small data files stored on your device that help improve site functionality and tailor content to be more relevant to you. 

We may use cookies and similar technologies to:

  • Collect aggregate data about Site usage

  • Improve user experience

  • Measure the effectiveness of our content and marketing

You can manage your cookie preferences at any time through your browser settings or by referring to our Cookie Policy.

5. Sharing of Personal Data

We do not sell or rent your personal data. We may share it only in the following circumstances:

  • With trusted third-party service providers who help us operate our Site, deliver our services, or support our business (e.g. hosting, analytics, email marketing), and who are contractually obligated to keep your information confidential, secure, and process it only in accordance with our instructions and applicable data protection laws

  • If required by law or regulation

  • To protect our rights or the safety of our users

We will never share your personal data with third parties for marketing purposes without your explicit consent. If you opt in, we may use your information to send you promotional content about third parties we believe may be of interest to you.

6. International Data Transfers

We may store the personal data we collect from you outside the United Kingdom (“UK”) or European Economic Area (“EEA”), or transfer it to organisations outside the UK/EEA. 

When we do this, we make sure that your personal data is protected and that:

  • The UK Government has deemed the country or organisation to provide an adequate level of protection for personal data; or

  • We've agreed specific contracts approved for use in the UK which give personal data the same protection it has in the UK.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected or as required by law (including to comply with any legal, regulatory, accounting, or reporting obligations).

In determining the appropriate retention period, we consider several factors, including: the nature, scope, and sensitivity of the data; the risk of harm from unauthorised use or disclosure; the purposes for which we process the data and whether those purposes can be achieved through other means; and applicable legal and regulatory requirements.

Where data is used for multiple purposes, we retain it until the purpose with the longest retention period has been fulfilled. 

We may also retain certain usage data (such as Site analytics) for a limited period to help us improve the performance and functionality of our Site.

8. Your Rights in relation to your Personal Data

Under certain circumstances and in accordance with applicable data protection laws, you may have the right to ask us to:

  • Provide you with a copy of the information that we hold about you (a small fee will be payable)

  • Update any inaccuracies in the personal data we hold about you. You also have the right to ask us to complete information you think is incomplete

  • Delete any personal data that we no longer have a lawful ground to use

  • Where processing is based on consent, to withdraw your consent so that we stop that particular processing
  • Restrict the processing of your personal data in certain circumstances (including the right to object to the processing of your personal data in certain circumstances (e.g. for direct marketing or where we rely on legitimate interests))

  • restrict how we use your information whilst a complaint is being investigated

To exercise any of these rights, please contact us at hello@raptorpr.co.uk. We will respond to your request within one month, as required by law.

9. Security

We are committed to ensuring that your personal data is secure. To prevent unauthorised access or disclosure, we have implemented appropriate technical and organisational measures designed to safeguard and secure the personal data we collect online. 

However, please note that no method of transmission over the internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

10. Changes to This Privacy Policy

We may update this Privacy Policy without notice from time to time. When we do, we’ll revise the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed.

11. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

Raptor PR Ltd
Email: hello@raptorpr.com